How Much B2B Buyers Really Trust AI Vendor Recommendation?

Independent 2026 research is genuinely split. A Reddit/SurveyMonkey study of 1,200 U.S. business decision-makers found only 39% trust AI chatbots. Far behind the 73% who trust peer recommendations. A separate Semrush-commissioned survey of 600+ U.S. B2B professionals found 75% trust…
